Cannes, France, 15 April 2010 – Leaders in the field of Computer Arts & Graphics from Asia were taking the MIPTV 2010 by storm when design and animation giant, IMAGIMAX from Thailand signed a lucrative deal with Elite Animation, a MSC-status company from Malaysia.


“The joint-production will benefit both countries taking effort to proof to the world in producing high quality feature animations. We’d like to prove to the film makers that Asians can really produce too”, said Honorable Senator Datin Paduka Datuk Nor Hayati binte Tan Sri Dato’ Seri Hj Onn, the Executive Chairman to Elite Animation. “We’ve had serious discussions held now to identify quality content that suits global screening.” Mr Mohamed Tiar Sharif, the MD-CEO of Elite Animation, believes that the collaborations among both entities will bring the movie to greater heights with the years of experience that IMAGIMAX has in CGI technique. “MDeC is strongly behind us with a USD$1.5 Million (RM5 Million) funding”, said Mr Tiar.


According to co-founder and Managing Director, Mr Saksiri Koshpasharin, from IMAGIMAX Studios, his forecast for the respond from animation lovers worldwide will be high ratings throughout.


Many had laughed when IMAGIMAX Design & Animation Studios started with the Koshpasharin twins starting with 3 employees working from a tiny space at Saksiri’s home when they first established in 1998. IMAGIMAX was strictly conceptualized as a computer aided design studio mainly for still graphics and architectural design. Today, the work force has grown tremendously to become one of the most reputable CG Animation Studios to stand head to head with other Giants.


About Elite Animation Sdn Bhd (
Elite Animation Sdn. Bhd., a subsidiary of Q-plex Communication Sdn Bhd, aims to contribute fully towards building up a compatible Bumiputera Production house in producing very fine and high quality 3D animations in Malaysia and through out International market as well. Having the capability and potential to complete various kind of animation and stand par with other international quality of animation in order to ensure that the client’s and viewers requirements are correctly interpreted.


Though relatively young in the industry, the company has steadily created attention in the market both local and international. Today the company’s product of 3D animation has been a benchmark to TV Pendidikan (Education) and RTM (Radio Television Malaysia).


Elite Animation Sdn. Bhd., having already produced proficient products, entitles the penetration to the local and global market through effective marketing and distribution networks by initiating and identifying and eventually synergizing with local or overseas partners to gain access in the global market.


About IMAGIMAX Design & Animation Studio (
IMAGIMAX - the leading Animation & Design Studio and a true pioneer & innovator in the rapidly evolving Computer-Generated Imagery (“CGI”) industry in Thailand. IMAGIMAX was founded in 1998 by the Koshpasharin twins, and has its offices in the heart of metropolitan Bangkok, Thailand, where more than 150 professionals team up to create the possibility to make your dream become true.


Throughout their history, IMAGIMAX has maintained a single-minded focus on creating the high quality of Computer-Generated Imagery while supporting the production standards. They are able to capture a position in their client’s minds by the proof of the extensive background in quality output of our work


Accomplishments by IMAGIMAX:

Year 2002
Best Service Provider, Prime Minister’s Export Award, Thailand
Winner, Best Station ID, Asian TV Technical & Creative Awards, Singapore
Runner Up, Best Program Title Sequence, Asian TV Technical & Creative Awards, Singapore
Highly Commended, Best Program Title Sequence, Asian TV Technical & Creative Awards, Singapore


Year 2003
Winner, Best Animation (Short-Form), Asian TV Technical & Creative Awards, Singapore
Highly Commended, Best Animation (Long-Form), Asian TV Technical & Creative Awards, Singapore


Year 2004
Hall of Fame as the Top 12 SMEs (Small & Medium Enterprises) in Thailand


About MSC Malaysia (
MSC Malaysia is a national initiative spearheaded by the Malaysian Government to promote both the national ICT industry and provide a test-bed for the global ICT industry.  MSC Malaysia provides a conducive enabling environment designed to facilitate companies to harness the full potential of ICT and multimedia technologies.  With its ideal business environment coupled with the availability of talent resources, the MSC Malaysia has attracted participation from major global ICT  companies to develop and host their leading-edge technologies in the designated  MSC Malaysia Cybercities. MSC Malaysia also provides the ideal growth environment for Malaysian ICT SMEs to transform themselves into world-class companies.

Come explore the unlimited opportunities of the ICT world by locating in MSC Malaysia and be part of our global network of businesses and connected communities.  


About Multimedia Development Corporation (MDeC)

Multimedia Development Corporation (MDeC) is a unique high powered government-owned corporation, established to facilitate the development and promotion of MSC Malaysia, the premier Malaysian ICT initiative. MDeC is tasked to advise the Malaysian Government on ICT legislation and policies, develop MSC Malaysia as a key growth driver of the economy and set breakthrough standards for ICT and multimedia operations. MDeC also promotes MSC Malaysia locally and globally, as well as supports companies which are located within the MSC Malaysia designated areas. MDeC works closely with various parties and government agencies to ensure that MSC Malaysia offers a conducive enabling environment for companies to harness the full potential of ICT and multimedia technologies.